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	<title>Gizmophobe Technology &#38; Gaming &#187; Gadget Helpline</title>
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		<title>Its true, men don’t read gadget instructions</title>
		<link>http://www.gizmophobe.co.uk/its-true-men-don%e2%80%99t-read-gadget-instructions/</link>
		<comments>http://www.gizmophobe.co.uk/its-true-men-don%e2%80%99t-read-gadget-instructions/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 06:58:59 +0000</pubDate>
		<dc:creator>Alan</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Gadget Helpline]]></category>
		<category><![CDATA[gadget instructions]]></category>

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		<description><![CDATA[A gadget helpline has stated that men and women approach technology problems in a different manner according to statistics compiled by the organization about its callers. According to the service, Gadget Helpline, 24% of its female callers did not read through the instruction manual before calling, while a whopping 64% of male callers skipped the<a class="rmore" href="http://www.gizmophobe.co.uk/its-true-men-don%e2%80%99t-read-gadget-instructions/">&#160;&#160; Read More ...</a>
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			<content:encoded><![CDATA[<p class="MsoNormal"><span><a href="http://www.gizmophobe.co.uk/wp-content/uploads/2009/11/logo1.png"><img class="alignleft size-medium wp-image-825" src="http://www.gizmophobe.co.uk/wp-content/uploads/2009/11/logo1-300x114.png" alt="" width="300" height="114" /></a>A gadget helpline has stated that men and women approach technology problems in a different manner according to statistics compiled by the organization about its callers.</span></p>
<p class="MsoNormal"><span>According to the service, </span><span><a href="http://www.gadgethelpline.com/">Gadget Helpline</a></span><span>, 24% of its female callers did not read through the instruction manual before calling, while a whopping 64% of male callers skipped the manual before making a help call.</span></p>
<p class="MsoNormal"><span>Out of those who called, 12% of the males only needed aid turning on or connecting their appliance while only 7% of females did.</span></p>
<p class="MsoNormal"><span>The figures were compiled from 75,000 calls to Gadget Helpline in between the dates of September 25<sup>th</sup> an October 23<sup>rd</sup> of this year.</span></p>
<p class="MsoNormal"><span>Overall, about 120,000 people subscribe to the UK helpline, most of who are older than the age of 35, while the average age of a worker for the helpline is 21.</span></p>
<p class="MsoNormal"><span>Women spent 32% longer on the phone than their male counterparts, but two thirds of the helpline staff stated they still preferred to speak to a female customer over a male.</span></p>
<p class="MsoNormal"><span>Joanna Bawa a psychologist and the editor of Usability News website stated that there is a lot of evidence that supports a gender divide when it comes to technology, although a lot of the information is open to interpretation.</span></p>
<p class="MsoNormal"><span>According to the founder of Gadget Helpline, Crispin Thomas, the busiest time of the year for the helpline is on Monday mornings and Boxing Day.</span></p>
<p class="MsoNormal"><span>He also stated that a great deal of the questions concern how to get gadgets to communicate with each other.</span></p>
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