BRITS COULD BE OVERPAYING FOR BROADBAND BY NEARLY 40% DUE TO SWITCHING APATHY
· Only 10% of broadband users switched to a better deal in 2008
· Broadband 37% cheaper in Feb 2009 compared to Feb 2006
· Broadband bills overlooked in rush to cut household costs
As recession nips at the heels of cash-strapped consumers it is no surprise that cutting down on household costs has become a priority for many. However recent statistics have shown how broadband is being overlooked as a mere 10% of broadband users switched to a cheaper deal in 2008. This is a shame because consumers could save over £230 by choosing the right package.
New research from BroadbandChoices.co.uk has revealed that from February 2006 to February 2009 the average cost of broadband has fallen by 37%. Meanwhile, over the same period average broadband speed has increased by 700%3. This means that any consumer who hasn’t switched broadband deals recently could find that they are on a ‘legacy tariff’ – stuck on an old package, paying more expensive rates for significantly inferior services.
Top tips for getting off that legacy tariff:
* Compare broadband deals in your area – package availability and costs vary by postcode. There might be a bundle solution available in you area offering even greater savings.
* Haggle with your existing provider – they may have a newer deal you can move across to without changing supplier.
* Sign up online – many ISPs offer additional discounts and incentives if you subscribe online rather than over the phone.
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